nvps.in

Brand guidelines · v0.1 · Sep 2026

nvps.in brand

The identity system for nvps.in — logo, colour, type and stationery, and how to use them together.

About the name. The name 'nvps' does not have specific meanings, but it has a modern and tech-savvy appeal.

02

Colour

A deliberate palette: the primary carries the brand, the accent is for emphasis — use it sparingly.

PrimaryButtons, links and key moments#1F6FEBRGB 31, 111, 235
DeepHeaders and dark grounds#0F4BB0RGB 15, 75, 176
AccentHighlights and emphasis#3FB950RGB 63, 185, 80
InkBody text#0D1117RGB 13, 17, 23
GroundPage background#F4F6F8RGB 244, 246, 248
03

Typography

Three faces, each with one job. All are free to use from Google Fonts.

Aa

Display · Space Grotesk

Headlines and the wordmark

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789 ₹&?

Aa

Text · Inter

Body copy and interface

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789 ₹&?

Aa

Mono · IBM Plex Mono

Labels, data and code

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789 ₹&?

Type scale

H1 · 56pxInnovate Your Potential
H2 · 36pxInnovate Your Potential
H3 · 24pxInnovate Your Potential
Body · 17pxInnovate Your Potential
Caption · 13pxInnovate Your Potential
04

Logo usage

A few rules keep the brand recognisable everywhere it appears.

nvps.in
✓ Do — On light grounds, with clear space
nvps.in
✓ Do — Reversed on the deep brand colour
nvps.in
✗ Don't — Don't stretch or squash it
nvps.in
✗ Don't — Don't recolour it
nvps.in
✗ Don't — Don't place it on busy backgrounds
nvps.in
✗ Don't — Don't add effects or outlines
05

Stationery

Business cards, letterhead and email signature.

n
nvps.in
nvps.in
Founding Team
hello@nvps.in
www.nvps.in
—
Founding Team
nvps.in
hello@nvps.in · www.nvps.in
nvps.in hello@nvps.in
www.nvps.in
nvps.in
06

Social

Profile picture, cover image and the link preview that appears when the site is shared.

Link preview image for nvps.in
07

Explorations

Alternative wordmark directions considered for nvps.in. Each downloads as SVG.

nvps.in
01 · Serif authority
nvps.in
02 · Geometric sans
nvps.in
03 · Monospace
nvps.in
04 · Grotesk
nvps.in
05 · High contrast
nvps.in
06 · Condensed
nvps.in
07 · Soft geometric
nvps.in
08 · Rounded
nvps.in
09 · Reverse